You’ll wish you could afford the TAG Heuer Connected Modular 45


Smart watches haven’t really caught on, but that hasn’t stopped Tag Heuer from doubling down and releasing a sequel to 2015’s TAG Heuer Connected. And boy, is it pretty. The TAG Heuer Connected Modular 45 was announced earlier today. As you’d expect for a product from the Swiss manufacturer, it’s pretty fucking expensive. At $1,650, it’s a full $150 more expensive than the previous version. Given that the cost of an average Android 2.0 smartwatch is usually in the range of $200 to $400, the Connected Modular 45 is unusually expensive. But, to be fair, it’s an unusual product. By…

This story continues at The Next Web

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