Stop making minimum viable products


If a week is a long time in politics, it’s an epoch in the world of startups. Things change on the toss of a coin, unicorns are made and businesses broken with just one unfortunate decision. With an industry reaching global levels of saturation, certain things have changed irrevocably. One of those is our now outdated concept of Minimal Viable Product. Minimum Viable Product (MVP) is — or maybe was — a popular development technique aimed at getting new products to market as quickly as possible. The aim is to get a bare-bones item ready, with just enough going on…

This story continues at The Next Web

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