How this CEO created a thriving business by being your ‘outsourced CMO’


Companies outsource various aspects of their business, from payroll to marketing. But why aren’t there more outlets to outsource marketing not just as a service from an agency, but at the highest, most strategic level? Enter Hawke Media. Launched by Erik Huberman three years ago, today Hawke Media is turning heads as Santa Monica’s first fully outsourced CMO. Its aim is to manage marketing for companies in real time without the overhead, contracts, and run around. From the beginning, Huberman operated Hawke on a month-to-month model with every service offered a la carte. This allowed clients to build a custom…

This story continues at The Next Web

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