Facebook is gearing up to serve branded Stories in your news feed

Facebook might be struggling to get you and your friends to use its recently introduced Stories feature, but it appears the company is already gearing up to expand the functionality to brands and pages. The popular social media platform now has a dedicated Stories field in the Branded Content section under the Page Insights settings panel. Details are still unclear, but we anticipate the feature will be an extension of Stories specifically designed for brands and pages. We’re not entirely sure when Facebook first began rolling out branded Stories, but chances are not all users will be able to access…

This story continues at The Next Web

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